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Wisharawish AkarasantisookWisharawish Akarasantisook

BRAND INTRODUCTION: [Established year] 2010

Founded in early 2010s, the brand WISHARAWISH became known not long after its creator Wisharawish Akarasantisook won the first prize of Mango Fashion Awards in Barcelona, Spain. Having multiple awards under its founder’s belt, the brand focuses on distinguished craftsmanship from different regions throughout Thailand alongside the contemporary design.

Season to season, technique and twist play the main part to challenge the nature of fabric in order to form the geometric silhouette. WISHARAWISH’s wearable art and technical mastery have been continually exhibited worldwide from Hyeres’s Festival International de Mode & de Photographie in France to Bangkok Elle Fashion Week in Thailand to Wallpaper* Magazine’s Handmade Exhibition, which help putting the brand on the fashion map and art scene.

PROFILE: Hailing from the Northeastern province of Buriram, Wisharawish Akarasantisook rises to become one of Thailand’s most promising young designers in early 2010s. Amidst the wave of heavy-budgeted fashion stellars, Wisharawish’s approach to design remains utmost fundamental – more a form of self expression than business, and rather a creative exploration than a career. He contemplates the abstract, and extracts its very essence into the material form through technical experiment, the latter at times becoming the main narrative of his fashion design.
Championing technical mastery, immaculate handicrafts and intricate details on pattern, Wisharawish plays with repetition of forms and geometric shapes. His expressive design oeuvre that engages the viewers’ reaction is an aftermath of his background in dramatic arts. Wisharawish’s collections are a dialogue between designer and his clothes, and then between the clothes and their viewers. Fashion becomes a narrative, and a platform for all involved to share their interpretations and understandings.